A 2023 luxury website redesign for Yuli Skin Therapy
Project Details
In 2022, Cheltenham had the pleasure of assisting Yuli, in creating her personal branding and Wix website. Recently, we had the opportunity to redesign her website. Yuli wanted to sell products in addition to offering skin care services that can be booked through her website. This redesign completely revamped her website using Squarespace, a low-code platform that simplifies online sales and booking services.
Yuli’s 2022 WIX website
Design & Development
Cheltenham focused on usability and luxury with a clean aesthetic for the website redesign. Using the brand guidelines and content we previously created for Yuli, we showcased her services while creating a brand-new storefront. Afterward, we helped Yuli connect her Square account, allowing her to accept payments online and in person from her Square point of sale system.
Tone
Luxury
Clean
Refreshing
Vibrant
Youthful
Theme
When redesigning Yuli's Squarespace website in 2023, we aimed for a balance of playful and mature elements. Our objective was to create a website that exuded luxury and quality, reflecting Yuli's extensive 20-year experience as an esthetician, and also capturing her bright personality. We incorporated a splash of fun using Yuli’s fresh, vibrant brand colors and rounded shapes to compliment her light, fun personality.
Desktop website design
Mobile-friendly website designs
For Yuli’s mobile website redesign, we wrote custom CSS code, restricting certain images from loading on mobile devices to decrease load times and create a better user experience for mobile users.
Before - 2022 Website
After - 2023 Website
Building websites using Squarespace is easy and intuitive. Our Squarespace Circle Membership helps our clients save 20% on their first year of a qualifying subscription. Our designers have used Squarespace for nearly a decade, giving us the inside scoop on how to make your website stand out and perform at its best.
